The White Stripes Poster

The above poster is advertising a show that showcases the release of a new album. Whilst it doesn't contain a great deal of information, I'm more interested in the imagery of the poster and the effect it has on the audience.

The emphasis in this poster is on the band's name. As 'white' is in capital letters and takes up a large portion of the poster. This immediately draws the attention of the audience in as the band are quite well known and it would make them think that it was The White Stripes as soon as they saw that the word 'white' was in bold capital letters; particularly as it is in white and displayed on a red background (a colour The White Stripes frequently use in their music videos, digipaks and advertising).

The image of the woman straddling the band's name gives the impression that their music is quite promiscuous and perhaps male dominated. The poster would also attract attention of men too due to the appearance of a seductive woman.

The genre of the music most likely to be alternative due to the font and colour scheme used. The imagery of the female straddling the band name is also quite trendy and at the same time, very different to other posters used by pop bands as they have to take into account a younger, wider audience. Therefore, I also think this poster would appeal to older people aged 18-30 as they wouldn't be phased by the appearance of a promiscuous figure.

I really like the fonts used in this poster and the colour scheme as they're both eye catching and contemporary. However, I would favour using an image that related more to the music as opposed to just making the advert interesting.